|
SMTP Bulk Mailer(HTML/Text)
SMTP bulk mailer directly connects to your mail server for bulk mailing. HTML mails
with pictures and sound are supported. Each mail is personalised using the personalising
options. Targets can be selected from contacts, customers, trade-show visitors,
telemarketing targets etc. You can send thousands of mails at one go. Automatic
splitting of the load, POP before SMT , SSL, SMTP authorisation etc. are supported.
|
MAPI Bulk Mailer (Text)
MAPI bulk mailer send bulk mails through MAPI client like outlook. The mails would
be sent to Outlook outbox, from there it gets sent to the targets. Here, the plus
point is that, you can see the actual mail in the outbox before it is sent to the
target. Only text mails are supported, and hence this is used in cases where a more
informal look is required. Each mail is personalised using the personalising options.
Targets can be selected from contacts, customers, trade-show visitors, telemarketing
targets etc. You can send thousands of mails at one go.
|
|
|
MAPI Bulk Mailer (Text)
The screenshot shows the target selection screen for MAPI bulk mailing.
|
Email marketing campaign: Adding targets to campaign
Targets can be selected from existing customers and contacts, trade-show visitor
list, Excel sheet, Tele-marketing targets or from another mail campaign itself.
You can also select text (name, email address, phone) from web yellowpages, and
then press a single button to add that target to your campaign.
|
|
|
Exhibition/ Trade show visitors database
Visitor data to the trade-show can be automatically logged using RF ID sensor, or
you can enter the details manually. Facilities to classify and segregate the visitors
and to route them to marketing staff are included in this module.
|
Meets Invites Selection
Customer meets, dealer meets, supplier meets and internal meets can be organised
and managed using this module. Meet suggestions can be short-listed and reported.
Meet invitee list can also be used for mail campaigns.
|
|
|
Telemarketing Campaign and Agent – Scripts
Telemarketing campaigns can be created, managed and conducted using Telemarketing
modules. Agent scripts can be used to prompt the telemarketing executives and also
to track the customer responses. Telemarketing response of targets are stored and
can be played back later for verification or analysis. Follow-ups and further routing
of the contact to a marketing staff based on conditions can also be done here. Reports
including conversion analysis reports are available. Agent scripts can be turned
off if you do not require them. Calls can be directly made from the PC using a voice
class modem.
|